On-brand, pixel-exact
Your fonts, colours, logo and tone, designed to feel like your website, not a stock theme.
Emails that look right in every inbox.
Custom, on-brand templates for newsletters, announcements and receipts, hand-coded to render cleanly in Gmail, Outlook, Apple Mail and on every phone. Yours to keep.
Showing the sample email in Gmail, light mode, at your screen's width, images on.
What better emails change.
Illustrative of typical outcomes, your numbers depend on your list, content and offer.
- 2×more clicks than plain templates
- 15 minto build a new campaign from blocks
- 100%responsive on every phone
- $0per-template fees, ever
The inbox is where your brand shows up most.
Six reasons custom HTML pays off, laid out the way we build every template: as blocks your team can reuse.
Renders everywhere
Hand-coded and tested across Gmail, Outlook, Apple Mail, Yahoo and the major webmail clients.
Mobile-first
Most emails are opened on a phone, so layouts stack, scale and stay easy to tap.
Built to be clicked
Clear hierarchy and one obvious button, so readers know exactly what to do next.
Reusable templates
Modular blocks your team can reorder and refill in minutes, no designer or developer needed.
Yours to keep
The template files live in your accounts, ready for any sending tool, now or later.
Watch one email, start to finish
Built once. Sharp in every inbox.
One fall email from a neighborhood bakery, followed from the inbox to a pie pre-order and the next campaign. Press play, or turn on the voice-over and let Comet walk you through it.
7:40
7:40Thursday, November 5
MomYou're still bringing dessert, right?
Your BakeryPie season is open. Pre-order for Thanksgiving pickup.
Brand kit
Fonts, colors, logoMatched to your website
Inbox tests
Gmail and Outlook
Apple Mail and phones
Your templates
Fall menu newsletterHeader, hero, products, button
Pre-orders
Waiting
This email
Waiting
Order emails
Waiting
Sent with
Your Mailchimp accountTo 2,140 subscribers
Works with any sender
Your email templatesOn-brand in every inbox
7:40 PM. Your fall email lands just as a customer is planning Thanksgiving dessert.
Look like you, not like everyone else.
A stock theme looks like everyone else on the same platform. Your own system looks like you, and it leaves with you.
CompareStock email builderYour OWNIT system
DesignStock: Shared stock themesOWNIT: A custom, on-brand system
TestingStock: You spot issues after sendingOWNIT: Tested before it ships
MobileStock: Often an afterthoughtOWNIT: Designed mobile-first
PortabilityStock: Tied to one platform's editorOWNIT: Standard HTML, use anywhere
EditingStock: Limited to what the builder allowsOWNIT: Modular blocks you control
Lock-inStock: Leave and lose your designsOWNIT: None, the files are yours
No lock-in. The files are yours.
Templates are standard HTML, delivered into your sending tool and your own files. Switch providers later and your designs come with you.
From your brand to templates you own.
Audit what you send
We gather your brand and every email your business sends today, from receipts to newsletters.
Design the system
On-brand layouts and reusable blocks, reviewed with you on desktop and mobile before any code.
Code & test everywhere
Hand-coded HTML, checked across major inboxes, devices and dark mode, so nothing breaks on send day.
Hand over & you own it
Templates go into your sending tool and your files, with a short guide so your team can edit them.
Every email, built properly.
- Custom template design
- Mobile-responsive layouts
- Outlook-safe code
- Dark mode tested
- Modular content blocks
- Newsletter layouts
- Transactional emails
- Brand fonts & colours
- Accessible markup
- Cross-client testing
- Spam-safe structure
- Works with any sender
Emails shaped around who you're writing to.
A clinic reminder, a product launch and a law firm update each need a different voice and layout. We design for yours, pick a starting point.
Hospitality
Professional
Tech & SaaS
Questions, answered.
Not sure what your emails need? Send us what you send today and we will review it on a free call.
Will my emails look right in Outlook and Gmail?
Yes. We hand-code with the table-based, inline-styled techniques email clients still need, then test in the major inboxes, including desktop Outlook, Gmail, Apple Mail and phones, before anything ships.
Can my team edit the templates without a developer?
Yes. We build modular blocks such as header, hero, text, product, button and footer, so your team can reorder and refill them in your sending tool. We include a short guide and walk you through it.
Which sending tool do they work with?
Almost any. The templates are standard HTML, so they work with Mailchimp, Klaviyo, Brevo, Amazon SES, Postmark, your CRM or an owned email tool we build. Switch providers later and your designs come with you.
Do you design transactional emails too?
Yes: order confirmations, booking receipts, password resets, invoices and reminders. These are the emails customers open most, so they deserve the same care as your newsletter.
What about dark mode and accessibility?
We design and test for dark mode so logos and colours hold up, and we use real text, alt text, readable contrast and clear structure so your emails work with screen readers too.
How long does it take?
A single template is often ready within a week or two; a full system covering newsletters and transactional emails takes a few weeks. We scope it precisely on your free call.
From the OWNIT Journal
Plain-English guides from the OWNIT team: what things cost, what to own and what to skip.
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Task-based pricing, self-hosting and error handling. A practical comparison for businesses moving beyond their first five automations.
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AI Agent, Chatbot or Workflow? A Plain Guide for Business Owners
Three terms that vendors use interchangeably and that mean very different things for cost, risk and results.
- AI Automation
WhatsApp Business Automation for SMEs: What Works in Europe and India
Missed-call recovery, appointment reminders and lead follow-up on the channel your customers already open every day.
HTML emails
Ready for emails that look like you?
Book a free call, we'll review what you send today and show you a set of on-brand templates you own, ready for every inbox.
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